Useful checklist for optimising a gym website

Useful checklist for optimising a gym website

If you are looking for a simple and straightforward plan for optimising the website of your gym, then you will love this checklist.


No matter how compelling your gym's website is, if it is not optimised correctly, you will not be able to use it in recruiting new members. What is more, your current members will have a hard time finding your website as well, which is not ideal.

After you have created a website for your gym, it is essential to make sure it is also correctly optimised.

This checklist, and the process of optimising a website in general, is an ongoing effort with gradual benefits. Try to tick off as many points on this checklist as possible, but you shouldn't worry if you don't complete everything on this list.

Who is this guide for

We created this checklist for marketing and sales teams in the fitness industry. It is also useful for an agency working with gyms. If you are a manager that likes to handle the online aspects of the business, you will undoubtedly need this guide.

What will you learn from this e-book

This e-book is a checklist with all aspects that you must check and optimise. It is not very easy to complete every point on this list, but if you solve at least some of them, you will quickly see the difference. 

Reading time: 6 minutes

For now, this e-book is only available in Romanian.

Download the free e-book

Fill in your info to receive the free e-book.

The e-book is in a PDF format and it will be available after you fill in the form.

If you want to receive more free resources about the fitness industry, sign up for our newsletter Fitness Club Business UAE!

The PDF will be sent on this email address
Each Thursday we’ll send you curated articles, guides, news, and other useful information about the fitness industry.
Why do you need to fill in the information above?

First, let's be clear: we will always keep your information safe!

We ask for your information in exchange for a valuable guide so we can send you additional resources that might be useful for your gym (if you opt-in), to understand more details about who is interested in our guide, and to improve your browsing experience by personalizing the UPfit.cloud website. You can read more about our privacy policy.

Is this guide really free?

YES. The guide is free for you or anybody else you might think would like to read it (so feel free to forward it). We love to share useful information that helps fitness clubs grow.

Free guides for your gym

We have created a series of free guides that will help expand your gym: advice on increasing sales, lead management, optimising your online marketing strategy, creating a corporate program, and so much more. There are dozens of e-books and guides with useful information and ideas for ambitious gyms, that are willing to use all the tools available to grow their business and recruit more members.

Free download

Free guides for your gym
Top-of-the-range software for excellent results

Software that perfectly adapts to your gym's activity

Each gym is unique. That is why UPfit.cloud has a wide range of services, tools, and features that perfectly match your business.

Regardless of how you manage your gym or fitness club activity, UPfit.cloud can be customized so it's easy to use for your team and simple for your members.